The Social Media Toolbox: Unlocking New Strategies to Resonate with Your Audience

Duration: Approximately 60 minutes

When it comes to building visibility and positive connections with your audience, few resources exist that are as powerful as social media. While the opportunities afforded by social media are ripe for today's communicators, it's the strategy behind one's approach that will ultimately turn attention into engagement - and results.

Join PR Newswire for this FREE webinar as we discuss social media tools, tactics and strategies for PR professionals and marketers, including new ideas related to media relations, audience targeting and measurement in today's connected environment.

*Attendees can download complimentary copy of the eBook, "Unlocking Social Media for PR," authored by our moderator, Sarah Skerik.

Sarah Skerik, Vice President, Social Media, PR Newswire


Karen O'Brien, Director, Emerging Media, Wunderman
Rebecca Shomair, Director, Corporate Communications, Pentaho
Andrea Samacicia, Principal, Victory Public Relations

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