You know your video has hit it big when it’s all over the social networks. These videos went viral in social media to effectively drive traffic, views, shares and ultimately, visibility and recognition for their brand. 

VOTE NOW!
Review the entries of the finalists below and then vote for your favorite by February 20, 2013.

AGILITY@work
As earned media rapidly continues to evolve, communications professionals need to evolve, too. To move in real-time. To move with even greater agility. AGILITY@work is the social hub dedicated to agile engagement, sharing the tips, tools and best practices to navigate and succeed in today's changing media landscape. Learn more >

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STEP 1: REVIEW THE FINALISTS 

Cleveland Metroparks Zoo
Cleveland Metroparks Zoo – Ele's Day Off

CAMPAIGN OBJECTIVE
The objectives of the Ele's Day Off video were to increase awareness, improve relationships with local organizations and increase interaction on the Zoo’s social media pages.


LatentView Analytics
Confessions of a Serial Analyst

CAMPAIGN OBJECTIVE
Short film highlighting the work culture at LatentView Analytics.





Cody Westheimer
Kona IRONMAN World Championship

CAMPAIGN OBJECTIVE
Cody Westheimer competed in the 2011 Ironman World Championships... and video taped his big day to share his journey in search of his deceased father's spirit.

 

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STEP 2: VOTE FOR YOUR FAVORITE

Please consider the following criteria when voting:

STRATEGY
Entry proves clear understanding of the challenge and offers a compelling, efficient and effective response.

CREATIVITY
Entry demonstrates innovation, orginality and out-of-the-box thinking.

MEASURABLE RESULTS
Entry brings quantitative results (e.g. increased sales 10%) or qualitative results (e.g. customer comments).

AWESOMENESS
Entry inspires the profession, exhibits exceptional quality and makes others say, "Wow, I wish I did that!"